Build your territory around real work.
Contractor intelligence for teams selling the materials and equipment that contractors use every day.
Find accounts worth researching
A regional distributor needs more than a long contact list. The useful question is which contractors repeatedly do relevant work in a serviceable territory. Permit activity can provide a starting point for that research, with trade, location, and project context.
Recruit contractor relationships
For equipment manufacturers and channel teams, a contractor’s observed work can help frame a partnership conversation. Research relevant trade activity and geography, then qualify the fit for your program.
Give reps context
Give every account a reason to be reviewed: what activity matched, why the company is relevant, and what source supports the signal. Bring that context into territory planning and conversations with prospective customers.
From permit type to product category
The link between a record and your catalogue is a judgment your team makes, not one a dataset makes for you. A mechanical permit describing a system changeout suggests a different conversation from a new-construction building permit. Write down which record types map to which product lines before building a territory list, and revisit that mapping as your product mix changes.
What a territory list will not tell you
Observed activity explains why a company is worth researching. It does not establish purchasing authority, current supplier relationships, credit standing, installation quality, or whether a business wants to hear from you. Those remain sales questions. A research tool that pretends otherwise produces confident lists and disappointed reps.
Your next account
is already doing the work.
Bring the work behind each contractor into focus. Start with your territory.
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